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Process
Define

WearitForward

Client: WearitForward      Duration: 7 Weeks       Tools: Figma 

Role: UX Research / UX Design / UI Design / Information Architecture

Team Members: Sarah Coloma/ Miya Sui / Yara Nassif

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Process

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Empathise

Define

Ideate

Market Research

User Research

User Interviews

User Personas

Journey Maps

Problem Statement

Features

User Flow

Info Archtecture

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Prototype

Test

Delivery

Wireframe

Low-fi Prototype

Usability Test

Re-Design

Hi-Fi Prototype

​Empathise

Market Research

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Interview Participant Criteria

Stakeholders/SMEs: Knowledgeable about child development, parent support, climate change, business, and/or venture capitalism.

ParentsUnder 40 Years old, Their children are aged 12 years old or younger

Donors: Have donated items in the past six months. Optional - Are a parent of a (previously) 12 years old or younger child

Recruited Interviewees

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Interview Questions / Takeaways

Define

Personas (Young Parents)

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Journey Map (Young Parents)

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Personas (Donors)

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Journey Map (Donors)

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Problem Statement

How might young parents connect with other families to access clothes and items relevant to their young child’s needs in a way that these items can be affordably and sustainably acquired so that parents can spend more time connecting with their children and their community?

Feature Exploration

Quality or reputation Issues

  • User ratings and reviews - Users can rate and review other users based on their transaction experiences.

  • Return policy - If the items received by the recipient have quality problems or size problems, they can be returned for free.

Technical Difficulties

  • Provide clear and user-friendly interfaces

  • Set up online customer service to help users solve problems.

Efficiency Problems

  • Well-categorized Filters - specific classification of items.

  • Profile Creation - Allow users to create profiles with information about their child’s age, size, and preferences to help facilitate more targeted items.

Information Architecture

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User Flow (Onboarding)

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User Flow (Shopping)

User Flow (Donation)

Prototype

Low-Fidelity Prototype

Test

Usability Test Invitation

Usability Test (Onboarding)

Usability Test (Shopping)

Usability Test (Donation)

Delivery

Highlight Features

High-Fidelity Prototype

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Prototype
Delivery
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